The only system that uses fresh, unrestricted samples from the Natural Population of a web site
Tracks the total Internet behavior of
Integrates behavior with user attitudes
Delivers the most accurate and up-to-date customer knowledge base of any product commercially available
Probability selection of sample from real-time visitors to target site -- the Natural Population.
Sample is fresh.
Sample size is unrestricted, can be as large as required by statistical precision requirements.
Respondent privacy issues dealt with
directly and upfront. Respondents are fully informed and participation
A brief on-line survey collecting key demographics and other qualifying/eligibility variables.
If respondent qualifies, is eligible for Internet tracking survey.
Completed screening sample often totals to more than 1000 respondents.
Screening survey provides extremely reliable estimates of Natural Population demographics.
All screening survey results instantly available to client via iResults feature.
Real-time tracking of all Internet behavior
for sample representative of Natural Population over extended
period of time (6-8 weeks minimum).
Internet behavior can be compared
among key demographic groups.
Behavior at competition sites, internal
traffic at target site, lead-in to target site, duplication
across other sites, also available.
Respondent tracking data are loaded daily into central database.
Web site behavior is identified by many
On-line survey administered at the end of tracking cycle.
Survey is in-depth exploration of opinions, attitudes, motivations, reactions to target web site and Internet issues generally.
Tracking behavior can be compared for
any group identified in exit survey.
All exit survey results instantly available to client via iResults feature.
Data analysis is based on integrated, single source data from screening, tracking, and exit surveys.
Processing and analysis of tracking data facilitated by exclusive and proprietary iDiary analysis software.
A battery of standard and custom reports
are available to provide understanding of behavior and linked
to qualitative data.
Track disposition of sample response -- from initial selection through to end of study.
Control sampling rates and iDiary respondent uploads.
Deliver instant top line results from screening and exit surveys.
Integrate screening and exit survey data with Internet tracking data for each respondent.
Generate demographic composition of
behavior statistics from tracking survey - for each web site.
Input to proprietary iDiary analysis and final report production software.
iDiary - Internet Measurement system is a product of ViewStats Research Inc.
© 1996 - 2018